Venturing into a new business can be a scary affair, especially with all the conflicting information on the dos and don’ts that comes your way.
Settling on a business model is particularly complex, and best believe that people will give you loads of advice on how to go about it.
No matter what they tell you though, successful entrepreneurs insist that you should ultimately go for something that works just for you.
Luckily, some of these successful entrepreneurs are sharing how they achieved this seemingly difficult task.
Gelare founded the Toronto-based architectural firm dexd, and also serves as its President. Having previously worked at one of the world’s leading design firms, she had all the experience required to venture out on her own.
She also knew exactly what she didn’t want her company to become, citing that her previous employer stuck to every rule in the game, leaving no room for innovation.
When she got dexd up and running, she hired a diverse team of professionals, mixing up architects with designers, strategists, connectivity experts, and even going as far as getting human behaviorists on board. Talk of going all in!
Her goal was to challenge the traditional way of doing things, and thus far, she has more than met this goal.
According to her, money was never a driving force behind her business, but rather creating designs that if she were ever to incorporate them into her life, she would comfortably do so.
Leadership Coach Amelia Kruse says that when she thought about putting up a coaching practice, it was obvious that this was a career path she would never leave.
As such, she had to find a business model that would endure the test of time. Talking to Business Insider about it, Kruse reveals that it was never entirely about the business.
Instead, it was about finding the perfect foundation for her life. She evaluated what starting such a practice would mean to both her and her clients, and then went on from there.
As for the budget, the Leadership Coach says that once she had figured out exactly what she wanted for her practice and the kind of people that she would bring on board, everything else flowed seamlessly.
Marta founded the eponymously named company Subko & Co., a modern marketing agency, and we say modern since all their operations are conducted on the digital space.
This happens to be the entrepreneur’s second company, but she insists that lessons from her first startup were instrumental in making this one a success. Her first venture was a massive failure that left her in tons of debt, but an entrepreneur has got to start somewhere, no?
For the marketing agency, Subko’s goal was to create a niche for herself and exploit it, but with the aim of giving back to society. She figures that it’s pretty easy to etch your name in the target market, saying that you’ve only got to be innovative and insanely curious.
Elana’s brand goes by Bird + Stone, a company that connects consumers to their desired jewelry, while having a particular interest in charity.
This was always the case even from the start, with Elana adamant that her business model of choice would have to integrate nonprofit element.
She went all in to create a charity movement by creating beautiful jewelry where buyers would have the option to volunteer for several causes that positively impact their communities.