• Business
  • Careers
  • Tech
  • Investments
  • Leisure
MisterStocks Kim Kardashian’s Kimono Caused So Much Uproar, She’s Had to Change Her Brand’s Name
0Shares
0 0 0 0 0
MisterStocks
  • Business
  • Careers
  • Tech
  • Investments
  • Leisure
Business

Kim Kardashian’s Kimono Caused So Much Uproar, She’s Had to Change Her Brand’s Name

Dan Smith Nov 15, 2019
0Shares
0 0 0 0 0

When has Kim Kardashian ever been a stranger to controversy? But for a lady who makes such bold moves, a bit of backlash here and there is totally expected.

The reality TV star is back at the heart of controversy again, this time concerning Kimono, a shapewear brand she recently launched.

Kim is no stranger to controversy

Traditional Japanese Gown

If you have no idea where she got the name from, a kimono is a traditional Japanese gown worn on the upper body by women who wish to dress more modestly.

This simple fact what has outraged the Japanese, especially because Kim’s shapewear isn’t anywhere close to resembling the centuries-old garment that is ingrained in the Japanese culture.

Luckily, the Asians are not alone in this fight, as other social media users have come out in support of their plight.

The Victoria and Albert Museum came on particularly hard to condemn Kim, starting the catchy hashtag #KimOhNo while at it. Whatever your feelings about this are, you’ve got to at least appreciate that pun!

Now these are the real kimonos

The museum took it upon themselves to post an image of the traditional garment, in addition to linking their post to an article detailing the kimono’s cultural significance, rich history, and its symbolism.

Despite originally stating that she wouldn’t even consider changing her brand’s name via the NYT, Kim Kardashian seems to have finally caved in to the pressure.

Taking to Instagram to make the announcement, the iron lady revealed that she’ll be re-launching the line under a different name to settle the controversy.

What she didn’t do, however, was announce when she would be changing it, or what name she’d come up with at the second time of asking.

Nevertheless, this piece of news was received positively and managed to put out most of the fire that was blazing on the internet.

Her explanation as to why she went with Kimono in the first place was also a somewhat reasonable one, with the entrepreneur saying that she named her shapewear in appreciation of the traditional garment’s beauty. As she put it, she has deep respect for the Japanese culture.

Having None of It

You know how dear the Japanese hold their traditions, right? Well, according to the BBC, they were having none of Kim’s explanation.

As Yuka Ohishi, a Japanese lady, told the news outlet, Kim Kardashian must have chosen the kimono word simply because it has her name “Kim” in it.

After initially remaining adamant, Kim has now had a change of heart

The woman went on to say that her shapewear has no respect for what the garment means in Japanese culture.

Although the Kimono controversy is fairly recent, Kim actually trademarked the name back in 2018. Additionally, it wasn’t just that one name’s papers that she filed.

The model also sought to have Kimono World and Kimono Body trademarked. With Kimono having caused such an uproar, would Kim even consider releasing the other two brands? Only time will tell!

At the moment, the star is struggling with how to go about relabeling just about two million garments that had already been designated for sale under the Kimono label.

She has to find a way around not being wasteful and find a way to modify the existing label into a catchy name. Knowing her, she’ll definitely figure it out!

Share This
0Shares
0 0 0 0 0
Previous Article
The Number One Habit That Helped Bill Gates Turn His Business Around
Next Article
The Shocking Events That Drove WeWork from $47 Billion Valuation to Bankruptcy
Comments (0)

Leave a Reply Cancel reply

You must be logged in to post a comment.

Related News

Business
This Is The Story Of A 45-Year-Old Entrepreneur Who Faced One Crisis After Another But Never Gave Up
laura Jan 04, 2021
Business
Being Young Isn’t Always a Hindrance to Success–Take it from this 20-Year-Old Entrepreneur
Sarah James Dec 29, 2020
Business
The Secrets to Building Genuine Connections—As Told By Successful Young Entrepreneurs
Tricia Oct 22, 2020
Business
Small Business Owners Dish Out Tips For Budding Entrepreneurs
Tricia Oct 20, 2020
MisterStocks
  • Privacy Policy
  • About Us
  • Contact Us
  • Home
  • Terms Of Use

Copyright . All RIGHTS RESERVED.

  • Lost Password Back ⟶
  • Login
  • Register
Lost Password?
Registration is disabled.