Not everything can be perfect, and we can individually attest to this. But until recently, we all thought that Kylie Jenner was the epitome of perfection.
Sincerely, what else would you think of a lady who transformed herself into a billionaire while still in her early 20s? As it turns out, however, the billionaire tag may just have been a sham.
Thanks to multiple media outlets, we knew that Kylie Cosmetics was worth $900 million, and with other successful ventures making up for the extra $100 million, the 21-year-old was effectively in the billionaires’ club. However, Celebrity Net Worth now reports that the whole thing was a lie, and with good reason.
This isn’t to say that Kylie hasn’t done well for herself because, if we’re being honest, she really has. Running such an enterprise at her age is truly living the American dream.
Which 21-year-old wouldn’t want that for themselves? But if we’re calling a spade out for what it is, she hasn’t made it to the “b-club” just yet.
Unfortunately, the youngster’s company is a shadow of its former self. In the first five months of 2019, Kyle Cosmetics recorded a 14% decrease in sales. You’ve probably heard that people love sourcing their makeup from one supplier; that hasn’t been the case for Kylie’s brand recently.
As Celebrity Net Worth reports, customers are reduced to one-time purchases, thanks to either poor quality products, a customer care team that has no idea what their job description entails, a nonexistent refund/return policy, or misplaced orders.
Sure, the company is purported to be in the middle of a major equity negotiation, but should that translate to consumers suffering for it?
At the moment, social media is awash with negative reviews about the company’s customer service. Take the case of one buyer, who also happened to be a first-timer with the company in March.
They ordered 12 products, spending $250 while at it. Unfortunately, the company only delivered 7 items, and attempts to resolve the issue via Kylie Cosmetics’ customer service agents were dead on arrival.
Did you know that Ulta.com sell Kylie’s makeup kits? The venture set sail in November, but so far, the reviews have been anything but positive.
Kylie’s Momager Kit is particularly the butt of the joke, with customers repeatedly giving the kit a 1-star rating. It may sound harsh, but you don’t expect consumers to not voice their issues, do you?
For a neutral observer, this is such a fall from grace to grass for Kylie. Not to the extent that the lady isn’t making any money, but remember when Kyshadow sold out in less than a minute after being launched?
And what of when the brand’s new lipstick shades were released, sold out, then reappeared on eBay going for almost ten times the original selling price? Kylie was selling them at $29 apiece, but buyers on the online platform bid up to $255 for a single shade.
With all this in mind, you get why Celebrity Net Worth values Kylie Cosmetics at $300 million instead of the $900 million that was all over social media recently, don’t you?