Strong business writing is a must-have for everyone who is either a young entrepreneur who needs to fund his project or a manager whose life revolves around complex written emails.
Professional business writing is not everyone’s cup of tea as people struggle every day to write relevant things in complex, concrete, and concise words. The only way to improve formal writing is very easy and simple. The technique that can really improve your writing is knowing your audience and talking in their language.
Putting yourself in the shoes of the audience
Many among us have written stuff in college, and not just casual stuff, we are talking about the next level, professional staff. At that time, all that the writing encompasses were about showing off the skills and bragging about how well aware are we with the topic. You can polish your writing by sharing what you think is important first.
Use these words in sentences in such a way that these words depict the true meaning and potential behind it. It is really awkward to write like that, but to be honest, professionals are busy, and no one will read what you wrote if it isn’t well-structured or catchy.
Be brief and concise
Another way to improve your business writing is to write concise sentences. If your sentences are 4 lines long statements, you should reduce their length. Always try to write in the active voice.
Only academic writing written in passive voice looks good. Get to know your weakness by assessing the usage of being and has been in your sentences. Once you assess those mistakes, try to correct them and rewrite the sentences in simple and concise sentences.
Write from an inclusive point of view
Your targeted audience must have a basic know-how of what you are talking about in your writing. Miscommunication can cause you a lot of trouble. Maybe your boss knows what you are trying to imply in your texts, but maybe his superior doesn’t, and what if he sends the same file to his superior or HR, and they potentially hire a wrong person on the basis of that document. Then what?
Audience centric writing demands time, and it takes tremendous effort to be the pro at this. Your writings may need a lot of revisions. Make your sentences short and be empathetic in your writing. You must practice hard; as the saying goes, practice makes a man perfect.